IMI Blog

Can HR add value to the Customer Experience?

The customer experience (CX) has become the new corporate battleground as organisations try to differentiate themselves from their competitors, increase profits and achieve a long term sustainable competitive advantage. Copyright SBP2016 There is no question that today’s customers are more Read More…

Posted in:   Uncategorized

Forget Account Management!

Customer accounts must be developed not just managed. Occasional internal account reviews and customer questionnaires are not enough to stop your competitors poaching your customers. Indeed, the best account management in the world won’t be enough to keep and grow Read More…

Posted in:   Uncategorized

The Experience in the Room with Gordon Maxwell

Our Experience in the Room series continues with Gordon Maxwell, Engineering Manager at Medtronic and a past participant of the Henley MBA. He highlights his personal and professional development through this MBA at IMI.   Source: What is your career background? Having obtained degrees in Science, Education Read More…

Posted in:   Experience, Leadership, The Experience in the Room, Uncategorized, What I've Learned