IMI Diploma in Strategic HR Management

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Design, build and manage a human organisation that will execute your business strategy. The programme focuses on effectively and practically building a high performance culture, leading change and creating high engagement work practices.

Who This Programme Is For

  • Directors and managers who wish to design, build and implement a high performance human organisation that will dominate its marketplace
  • Experienced HR specialists/managers who wish to develop the competence required to lead the Human Resource Function at Executive Team Level
  • Managers who have responsibility for leading and implementing change
  • Owner / managers in SMEs

Pathway Options

 Masters in Business Practice


  • Duration: 18 Days
  • Location: IMI Campus
  • Next Programme: 06 November 2019
  • Modules: 6
Fee Pricing Image

IMI Diploma in Strategic HR Management

  Corporate Member


Programme Start Dates: Dublin

Module 1: 6, 7, 8 November 2019

Module 2: 11, 12, 13 December 2019

Module 3:  15, 16, 17 January 2020

Module 4:  12, 13, 14 February 2020

Module 5:  11, 12, 13 March 2020

Module 6:  15, 16, 17 April 2020





Programme Impact

By completing the IMI Diploma in Strategic Human Resource Management, you will:

  • Architect the human organisation that will efficiently deliver your business strategy
  • Understand how to practically and effectively deliver cultural change
  • Establish how leadership and HR processes drive human behaviour and deliver business results
  • Diagnose the functional and dysfunctional elements of your organisation’s culture and put plans in place to extinguish the dysfunction
  • Define the culture required to execute your business strategy
  • Build a world class performance management process
  • Design a total reward system for your organisation
Programme Content

THEME 01 – Strategic Human Resource Management

‘Building Competitive Advantage through People’

  • The human organisation as competitive advantage
  • The concept and philosophy of SHRM
  • Designing a structure for high performance
  • Building a HR strategy
  • The strategic HR professional /internal consultant

THEME 02 – Managing Performance

‘Building High Performance People, Teams and Organisations’

  • Planning and contracting for high performance
  • Process and techniques for giving assertive feedback and positive coaching
  • Reviewing and assessing performance
  • Recognition and reward processes that incentivise high performance
  • Managing marginal performers / providing consequences

THEME 03 – Leading Change

‘Fast Culture Change’

  • Diagnosing current state
  • Architecting the New Organisation
  • Creating momentum
  • Overcoming resistance / resistors
  • Evolving and accelerating change
  • Making the new structure perform with built-in adaptive capabilities

THEME 04 – Organisational Development / Internal Performance Consultant

‘New competencies for the new performance professional / Crafting high performance’

  • Engaging employees and delivering a high commitment organisation
  • Diagnosing and improving the climate
  • Competence frameworks as an integrative HR management tool

THEME 05 – Talent Management

‘Attracting, selecting, testing, stretching and developing people that make a real difference’

  • Building an employer and leadership brand
  • Building a talent competency framework
  • Selecting and testing talent
  • Stretching and appraising talent
  • Building talent pools and bench-strength
  • Developing talent

THEME 06 – Engaging People

‘Creating and maintaining High Engagement’

  • Building a high engagement management and HR system
  • Diagnosing and benchmarking engagement levels
  • Analytics / tools for improving engagement
  • Interventions to improve engagement
  • Evaluating effects of engagement on real performance outcomes
Programme Features

Proven engagement techniques

The programme focuses directly on developing techniques for addressing workforce engagement in the challenging contemporary environment.

Empower teams and build high performance

The programme philosophy is based upon empowering managers to lead their organisations as positive coaches and assertive managers.

Class diversity & networking

Each year the IMI Diploma in Strategic Human Resource Management attracts a diverse cohort of experienced HR managers from a wide range of industries and backgrounds who are intently focused on broadening their knowledge and developing their skills. Throughout the year you will work closely with your class colleagues and you will leave the programme with a valuable network of business contacts and friends.

SHRM case analysis

Real-life human resources case studies relating to major programme themes will be regularly analysed in class. These will include analysis of human resource challenges in a variety of Irish and multinational contexts – bringing major issues to the fore in robust classroom debate.

Action learning

IMI’s teaching methods feature intensely practical classroom exercises and group activities designed to accelerate the transfer of learning back to the workplace. Our unique approach features the use of ‘HR Practice Challenges’ where you will be tasked with solving real-life, practical workplace challenges for both your and your fellow classmates’ businesses.

World class HR strategy

Over the duration of the programme you will build a comprehensive HR strategy. As well as being part of the assessment process this document often doubles as a practical HR blueprint for many of our participants’ organisations.

Cutting edge toolkit for delivering change

A key, tangible, takeaway from the programme is a cutting edge, proven toolkit of frameworks, models and techniques to enable you to develop: • a change strategy • a communications strategy • an implementation plan

Unique faculty

IMI faculty have a unique blend of academic qualifications and real world business acumen. This combines with their unrivalled business experience working with practicing managers to create a truly dynamic classroom experience.

Faculty include thought leaders from Ireland and abroad, and a series of senior executive guest speakers from the worlds of HR and high performance. Recent speakers have included Kieran Mulvey (Chief Executive of the Labour Relations Commission), John Conway (former Group HR Director at AIB) and Gary Keegan (Director of the Irish Institute of Sport).

Participant Testimonials

“This programme enabled me to challenge my thinking and to explore how we architect and deliver world class performance through a high performance culture created by how we structure, engage and up skill our boxers, technical team and leaders.”
Billy Walsh, Head Coach
Irish Amateur Boxing Association

“Studying Strategic HR at the IMI allowed me the time to step outside my own organisation and objectively view our processes while critically reviewing how HR was supporting the company’s strategy. The Strategic HR programme equipped me with the tools to successfully articulate HR concepts and to make valuable contributions at senior executive level. I would recommend this programme for HR individuals who want to take their careers a step further and contribute at senior level
Patricia Conlon, Human Resources Manager
Propylon Limited

“I was unsure if I was making the right course choice. However, having completed the programme I am truly amazed at the breadth and depth of knowledge that I have gained and the fact that it was delivered in such a focused way. Strategic HRM is truly cutting edge and an essential tool for any business, whether your business is in a period of decline or growth, HR professionals or business owners will benefit from this programme.”
Sarah Jane Barrett
Lexcell Management Consultants

“The way in which people are managed, motivated and deployed, is key to shaping a company’s business strategy. This programme has enabled & highlighted the tools required for a planned and coherent framework, which reflects Car Trawler’s business strategy. I thoroughly enjoyed the programme, with excellent lecturers, leading a diverse group of highly motivated students, creating an atmosphere of higher learning. I encourage anyone seeking self improvement and career enhancement to enrol in the IMI Diploma in Strategic HRM.”
Gillian French, Director of Operations

“The IMI Diploma in Strategic HRM provides any HR executive with a comprehensive set of tools, techniques and models to formulate and implement an effective HR strategy. Together with the high quality of speakers, lecturers and blend of theory and practice this programme significantly enhances the skills and competencies of HR at a strategic level within the organisation.”
Mark Rogers
Human Resources Manager (Operations)
Danone Ireland

Payment Options

For 2019, the IMI offers promotional rates* and innovative payment options that make our programmes more accessible than ever.

IMI prices are inclusive of teaching materials, meals and parking at the IMI Campus. These prices are only guaranteed for the 2019 intake of IMI Diplomas. We offer all our IMI Diploma participants a 10% discount on double rooms at the IMI National Management Centre.

Organisations that purchase several IMI Diploma places in any calendar year may be eligible for MoB Corporate Partnership. By becoming an MoB Corporate Partner, your organisation can avail of considerable additional price discounts and other benefits. For more information on IMI pricing, financing options and MoB Corporate Partnership, contact the team at 1800 22 33 88 or email

Monthly Payments

Pay for your IMI Diploma by monthly payments spread over the duration of the programme. There is no interest charged for choosing this payment option. Terms and conditions apply.

IMI Staged Payments

Pay for 60% of your course in advance of its commencement and pay the 40% balance before the start of your fourth module.

Tax Relief on Tuition Fees

If you are paying for your tuition fees yourself, it is now possible to apply to the Revenue Commissioners for tax relief for this IMI programme. The amount of relief available varies from person to person, and may be as high as €1,400. Tax relief is allowable per programme, per participant, per academic year. Relief will not be available for any part of tuition fees which are met directly, or indirectly, by grants, scholarships, employer payments etc. Please see for further information on how to apply for this relief. All decisions on individual tax relief requests are subject to the discretion of the Revenue Commissioners.

Reflective Integrated Assignment

Completion of the MBS in Business Practice pathway is contingent on participants completing the RIA (5 credits) capstone assignment. Guidance is offered through a compulsory one-day facilitated workshop and ongoing support and access to the IMI Knowledge Centre is also provided at a cost of €650. Payment is due on acceptance of Diploma three.

For more information on IMI pricing, financing options and MoB Corporate Partnership, contact the team at 1800 22 33 88 or email


*Pricing subject to change

Just 3 Steps to a Master of Business

The Master of Business is based around a framework of fourteen IMI Diploma Programmes and BRP.

By completing either of the four pathways below within a five year timeframe, you will earn the required amount of credits to be conferred the title ‘MSc or MBS in Business Practice’, ‘MSc in Data Business or ‘MSc in Digital Business’. The IMI Masters of Business Framework is validated and awarded by University College Cork – National University of Ireland, Cork.

How does it work?

Step 1: Successfully complete any one of the IMI’s suite of fifteen IMI Diploma programmes.
Step 2: Successfully complete a second IMI Diploma of your choosing achieving an overall grade average of 2.1.
Step 3: Successfully complete the IMI Business Research Project or a third IMI Diploma of your choosing and a Reflective Integrated Assignment (RIA).

Separate to their individual pathways, it must be noted that the IMI Diploma in Data Business Part 1 or the IMI Diploma in Digital Business Part 1 can be taken as the first, second or third diploma in the journey towards an MSc in Business Practice or MBS in Business Practice.


A key feature of the IMI MoB Framework is its flexible timeframe, which allows you to tailor your participation around work/life demands. Whereas each of the steps takes approximately six months to complete, you have a five year window within which to complete all required steps and attain the Masters. Therefore, depending on your preference, you can complete the taught element of the IMI MoB Framework in as little as 18 months. You must complete all elements of the IMI MoB Framework within five years.

The MoB philosophy

Unlike traditional MBAs and Business Masters, the IMI MoB Framework is driven by an intensely practical, action learning philosophy. Throughout the programme, classroom learning is applied to real-life business challenges via exercises, group work, case studies and projects that centre on both your day-to-day work and the challenges currently facing your organisation. Both you and your organisation will derive genuine real-world benefits from your participation.

Who is eligible?

Participants are required to provide evidence of relevant work-based learning at a management level and / or should hold a relevant academic qualification at primary degree level.

To clarify your status or to find out more contact or Freephone 1800 22 33 88.

A candidate’s suitability for the programme will be determined by a combination of their academic qualifications and / or relevant professional experience. Each applicant will be firstly required to comprehensively complete the IMI “Portfolio of Learning” form. A primary degree from a recognised third level institution (NFQ level 8) will typically be required with at least 3 years relevant industry experience, however, prior workplace learning will be recognised where applicants do not meet the academic requirement.

Alternatively, at least 5 years relevant experience at an appropriate managerial level is the requirement where the degree is not in the appropriate area. This experience may come from a general business or organisational background, or experience working in the area of Human Resources or employee development.

Each proposed candidate will be considered on a case by case basis by the Programme Directors, who will interview applicants in person or by phone. The IMI Registrar’s Office will oversee all applications and the final decision on any application rests with the Registrar.

All applicants whose first language is not English will be required to show evidence of the successful completion of an IELTS or TOEFL test. The English language requirement for this programme is an IELTS score of 6.5 or equivalent.

Successful participants will be awarded both the IMI Diploma in Strategic Human Resources Management and the UCC Postgraduate Certificate in Strategic Human Resources Management. The Postgraduate Certificate qualification is validated and awarded by University College Cork – National University of Ireland, Cork and is a Level 9, Minor Award on National Framework of Qualifications.

By completing this award, you will also earn one-third of the credits required to be awarded the IMI Master of Business qualification.


Programme Start Dates: Dublin

Module 1: 6, 7, 8 November 2019

Module 2: 11, 12, 13 December 2019

Module 3:  15, 16, 17 January 2020

Module 4:  12, 13, 14 February 2020

Module 5:  11, 12, 13 March 2020

Module 6:  15, 16, 17 April 2020



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