Unlocking B2B Business Development

• IMI is in the top 2% of executive education providers worldwide.
• We have been empowering business leaders to build their capabilities for over 70 years.
• We are ranked #1 in Ireland for the quality of our teaching staff on Custom programmes.
• As a not-for-profit organisation, our full focus is on you, the participant. Through continuous reinvestment, we engage world class faculty to enhance the learning experience and deliver highly contextualised and outcome-lead programmes. This provides you with the best opportunity possible to grow your career.

The workshops are scheduled to take place on the 19th and 20th of May 2025.

The programme will run again later in the year on the 25th and 26th of September 2025.

• B2B Business Development Training to refine your approach to sales and client relationships and management.
• Gain strategies to excel in business negotiation skills, including international business negotiation processes.
• Develop a tailored business development plan to guide your growth journey post-programme.
• Build and sustain trusted client relationships
• Develop and convert high-value business opportunities
• Foster a culture of business development within their organisations
• Achieve higher win rates, referrals, and sustainable revenue growth
• Master business development processes and best practices from industry experts
• Build and nurture valuable networks and client relationships
• Implement effective business coaching techniques to enhance team performance
• Develop winning proposals and master business negotiation skills for profitable growth
• Deliver exceptional client service that drives loyalty and repeat business
• Leverage AI for business leaders to enhance business development efforts
• Become a proactive leader with a business development-first mindset.
• Strengthen client relationships, fostering trust and long-term collaboration.
• Generate more leads, referrals, and new business opportunities.
• Improve your negotiation skills to secure profitable deals.
• Drive revenue growth planning and manage high-performing sales pipelines.
• Foster a culture of strategic business development within your team.

This programme is ideal for Account Managers, Business Development Managers, Business Owners and Leaders and any professional where part of their remit is to develop client relationships.

Upon programme completion, you will receive an e-certificate specifying the learning hours undertaken. Many industry bodies have different criteria for accepted courses, eligible CPD hours, and required documentation. Please check the criteria and, if appropriate, submit the e-certificate as evidence of your participation. Please keep the e-certificate secure as you may need it for verification purposes at a later date.

Read our campus information page for details.