Business Strategy

• Strategic analysis
• Creating sustainable competitive advantage 
• Integrating strategy, leadership and change

Business Economics

• The market and prices
• The Irish economy and national accounts 
• Policy, employment and inflation

Organisational Behaviour

• Leadership, influence, politics and power
• Motivating groups and teams
• Culture and change management

Effective Marketing

• Marketing philosophy and analysis
• Segmentation, targeting and positioning 
• Branding strategy

Financial Management

• Understanding balance sheets, profit and loss
• Financial strategy and breakeven analysis
• Using ratio analysis

Human Resource Management

• Developing best practice HR strategy
• Evaluating HR processes
• Leadership and HR

In today’s environment, management excellence is the result of more than the talented application of natural skills. To excel, managers must combine broad functional knowledge with an extensive array of analytical, conceptual and social skills.

The philosophy of the IMI Diploma in Management is simple. Each year it provides participants with a comprehensive, practical, and critical overview of best-practice management in a broad range of business areas. Throughout the programme participants are encouraged to apply business concepts and frameworks to their own organisations, to build practical managerial skills and deliver genuine bottom-line value for their organisations.

The Diploma in Management is widely recognised for its innovative approach to learning. Throughout the year, emphasis is placed upon combining classroom teaching with a creative mix of action-learning, class discussion, case study analysis and individual and group activities.

The IMI’s Master of Business (MoB) is an innovatively designed framework tailored to accelerate your professional development in a uniquely flexible manner. The MoB allows you to combine ‘credit’ for completing certain IMI courses and ultimately earn an internationally recognised, nationally accredited Master of Business qualification.

The Diploma in Management is part of the MoB framework, together with the following Diplomas:

• Diploma in Business Finance
• Diploma in Strategic Marketing with Digital Marketing
• Diploma in Strategic Human Resources Management
• Diploma in Executive Coaching
• Diploma in Leadership
• Diploma in Strategy and Innovation
• Diploma in Cloud Strategy
• Diploma in Organisational Behaviour
• Diploma in Regulatory Management

In order be conferred with a Master of Business qualification, you must:

Step 1 - Successfully complete any one of the IMI’s suite of Diploma programmes.

Step 2 - Successfully complete a second IMI Diploma of your choosing.

Step 3- Successfully complete a Business Project (15,000 word dissertation).

These steps can be completed as quickly as three years, or up to five years – whichever suits your personal, work and learning needs best.